Products

Our Service:

Predictive Modeling:

Builds powerful predictive models in 3-5 simple steps

Incremental Models:

Develops true uplift target models to maximize marketing or other business program impact

Survival model:

Models used in a situation that event timing has an important impact on the business. Examples include cash flow prediction, LTV modeling, and retention modeling.

Marketing mix model:

Estimate the impact of variance marketing tactics on sales and allocate budget on multiple channels optimally. The objective is to optimize ROI among various marketing channels.

Cloud Computing:

Models and computing works are carried out on internet-based resources so that users can access their results from everywhere in the world.

Text Mining & Natural Language Processing:

Analyze Weibo, Tweet, Email, Weblog and other text documents and pull useful information. Predict sentiment of these texts and classify documents.

Market Basket Analysis:

Identifies customer product purchase affinities and is highly valuable for up- and cross-selling

Match Sampling:

Most accurate method to understand marketing or other business program impact among customer segments

Behavioral Segmentation:

Segment customers into several groups such that customers within each group are as similar as possible and customers between different groups are as different as possible

Look-alike Modeling:

Predict the intent of larger audience based on their past behavior of smaller audience